Introduction of LED display advertising and appearance characteristics of LED display advertising

LED display advertising introduction and LED display advertising appearance characteristics

LED display (visual – dynamic) is placed under the rear windshield of the taxi, and the wireless GPS Transmission of information, the color of the text displayed is yellow, eye-catching and conspicuous, with a strong visual impact, flexible replacement of advertising content, low cost of content replacement, wide coverage, 24/7 customer service, coverage of high-end people, and timely information release, compared to For other forms of outdoor media, the rolling broadcast mode spreads more widely, and the running forms of advertising fonts are flexible, diverse and dynamic, such as panning, rotating, wiping, pulling the screen, turning pages, moving and rotating, zooming out, zooming in, single/multiple. Line, up/down, left/right, up/down and other forms, the form is novel, the line of sight is easily attracted, avoids the visual fatigue and aesthetic fatigue caused by a single operation form, and maximizes the attention of the audience, so as to achieve effective purpose of dissemination. The low cost of content replacement LED scrolling display is not only a medium for disseminating information, but also a platform to show the charm of Hong Kong City.

Characteristics of taxi ED display advertising media:

(1) The traditional taxi advertising information has a single form, only the audience Only when you see it can you achieve the dissemination of information, and the information is in a passive position; and now the new taxi advertising media combines the back panel, the LED scrolling display, and the voice broadcast, which fully mobilizes the audience’s hearing and vision, so that the information can be transmitted from Passive becomes active. It is worth noting that the LED display is not limited by the weather and is more noticeable at night.

(2) The traditional taxi advertisement information is updated slowly and cannot achieve the purpose of rapid dissemination, while the information of the new taxi advertisement media is transmitted by wireless GPS, which can make the information disseminate and update the fastest , for you to seize the market faster.

(3) The new taxi advertising media makes the audience more extensive, and the audience inside and outside the car can receive information, including car owners, taxi drivers, passers-by, etc.; the coverage area is wider Large, all over the streets and alleys of the port city, as long as there are cars passing by, you can spread your company’s information, 24 hours a day, with an amazing transmission rate and large coverage.

(4) One of the biggest features of taxis is that they are extremely mobile. They travel through all the streets of the city, and even have their footprints in every corner. It is precisely because of this feature that its dissemination range is wider, it can extend to the end of the city, and the advertising transmission rate is stronger.

LED screen advertisement appearance description

1. Display dot matrix: 128cm×16cm;

2. Pixel spacing: 6.0 mm;

3. Font library: GB2312 national standard secondary font library, 16×16 dot matrix Song type font library;

4. Yellow character 8-character screen.